Is sending a gift a discretionary decision?
26 May, 20
Times are tough. Everyone is focused on every penny they are spending. Will this investment help me grow my business? Reduce my costs? Differentiate me from my competition? One thing is for sure. Without customers, you don’t have a business. As a result, is an investment in showing your customers that you value them a discretionary spend? We don’t think so. We think expressing gratitude is essential.
We’ve been at this for a while. Helping our clients show appreciation to their clients. Our business is growing, because, even in this uncertain time, our clients’ businesses are thriving. If you have worked with us, you know that we obsess over every detail. The quality of our ingredients. The innovation in our recipes. The beauty of our packaging. What we do is a reflection on you. And we take that responsibility seriously. If you haven’t worked with us, now is a great time to give us a try. It is a wise investment that will pay dividends in the months and years to come.
March Forward with Confidence
10 Mar, 20
We’re heading into National Caffeine Awareness month, which provides a creative opportunity for you to show appreciation for your clients!
It can be challenging to aim for a gift on your client’s birthday – not only is there a limited window to send it, but there is also pressure to send the right gift. If you want to make a fun, thoughtful impression without the stress, consider sending your client a bundle of chocolate or coffee, with a clever card to match.
National Caffeine Awareness month could also be a great way for you to acknowledge your team. Surprise them with coffee before a morning meeting to express your gratitude. Alternatively, consider a membership to our Coffee of the Month club for a new taste of rich, gourmet coffee that’s delivered to your office every month.
Whatever you choose, you’ve got an entire month to succeed!
Celebrate the Women in Your Life
03 Mar, 20
International Women’s Day is just around the corner! On Sunday, March 8th, join us in celebrating the incredible women around the world who are making waves and sparking change.
Did you know that International Women’s Day was first declared a worldwide holiday by the United Nations in 1975? Make this year special by reaching out and appreciating the women in your life! Some ideas to show your support:
Attend one of the many IWD Marches happening around the globe
Support women-owned businesses (like this one!)
Thank the women in your life who’ve inspired you
Donate to a local women’s shelter
Also consider sending a female entrepreneur in your life our Think and Grow Rich for Women Gift Box! This is a fantastic way to extend a token of your appreciation, or help inspire and thank a faithful client. This luxurious gift box includes a Gourmet Brownie Gift Tower and 2 oz of hand-blended tea, perfect for her to enjoy as she reads through Sharon Lechter’s book on finding success and power as a self-made business woman.
Nontraditional Valentines Day Gifting
28 Jan, 20
Valentine’s Day is just around the corner and I’d like to chime in with my thoughts on gifting for this special occasion.
Ditch the heart-shaped box of chocolates and teddy bears from the local drug store. If you really want to knock it out of the park for that special person in your life, I suggest a more thoughtful approach.
Instead of a random, unmarked assortment of chocolates- which could go terribly wrong if your significant other has any allergies- how about selecting some of his or her favorite type of chocolate or another favorite treat? Here are a few chef-crafted options.
Then perhaps you could pair their favorite treat with a book they’ve been wanting to read or another small item you know they’ve been wanting. Think about it? Would they rather get something that’ll go up on a shelf and collect dust, or something they’ve been wanting that shows you have been listening?
And hey, if it’s really important to you to keep an element of tradition, you can always select some festive wrapping to put your personalized gifts in.
If you’re gifting for a client, colleague or prospect, consider sending the gift before or intentionally late with a smart message on your card.
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Peanut Buttery Goodness
21 Jan, 20
This Friday is National Peanut Butter day!
There are three men credited with the creation of this lovely concoction: Marcellus Gilmore Edson, Dr. John Harvey Kellogg, and Dr. Ambrose Straub. However, peanut butter has actually existed, in its original form, since the Ancient Incas and Aztecs. Traditionally, they would roast the nuts and then crush them into a paste. Yum!
Nowadays, peanut butter comes in many forms. You can have it chunky, creamy, mixed with different flavors- the options are nearly endless.
Here’s a fun fact: The world's largest peanut butter and jelly sandwich was made in Grand Saline, Texas and, weighed 1,342 pounds. That’s a mouthful! If you’re looking for a more modest combination, I’ve got a few ideas to help you liven up your treat.
Here are some of my favorite peanut butter combos:
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Chocolate
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Apples
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Pretzels
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Bananas
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Pancakes or Waffles
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Marshmallows
For a triple threat treat, you can purchase our black and white pretzels to dip in your peanut butter for the ultimate decadent dessert. Enjoy!
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The Best Time to Send Corporate Gifts
14 Jan, 20
One of the questions I frequently get about corporate gifting is, “what are some good times to give client gifts,” particularly when my clients have missed the Christmas/New Year’s window. If that’s you, don’t fret- there are plenty of other opportunities for you to consider.
For some businesses, a mass gift send once per year is just not realistic. If that’s the case for you, another option is to send a client gift box for the clients birthday or on the anniversary of when they started doing business with you.
If however, you like the idea of mass client gifting but either missed Christmas or don’t want to be like everyone else, I’ve got a really fun idea for you.
Ever heard of Christmas in June? Gifting mid-year is a great opportunity to show your clients you’re unique and different and catch them off guard.
Another option is to maybe consider Thanksgiving gifting. After all, it’s a great time to show your clients that you’re grateful for their business.
I hope you’ve found these suggestions helpful. Happy gifting!
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Resolve to Get Inspired
07 Jan, 20
Happy New Year! It’s 2020- can you believe it?
If you’ve been following my blog for a while, you probably know that I’m not crazy about New Year's resolutions. First, they’re a bit tacky, and worse, they’re charged with negativity around failing to achieve those goals.
So last year, we challenged you to consider the “un-resolution” instead. And this year, we’re going to follow it up with a new challenge: instead of a resolution about changing something on the outside (your weight, your habits, your finances) how about a small, repeatable effort to light you up on the inside? Instead of tearing yourself down, why not do something to build yourself up?
One easy way to do that is to buy an inspirational book and, if you’re not an avid reader, just commit to reading a chapter a week or a few pages a day and apply what you find useful to your daily life.
I’ll do you one better- how about an inspirational book and a treat for you to enjoy while reading? Here are some suggestions from us.
Let’s make it the best year yet!
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